Social Media Marketing
Maze Digital Agency is a social media agency that can help you to elevate your social media game. Maze Digital will help you establish a strong presence across the essential and most popular social networks: Facebook, Twitter, Youtube, TikTok, and many more. Maze Digital helps promote better engagement on your posts and gives targeted leads the direction you want, whether it's more followers, likes, or shares. With Maze Digital, you will have access to an experienced, creative team who are up-to-date on the latest online advertising trends while being on top of the world's best platforms to reach your target audience.
Make sure you get in touch with us for more information and an initial discussion about your project.
What Is Social Media Marketing?
Let’s be honest A LOT of people are spending their time on social media in fact according to Statista the global social network penetration rate is nearly 54 percent. Western Europe had a 79 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with ten and eight percent usage reach, respectively.
Social media Marketing (SMM) is a form of digital marketing that involves creating content and posting it on various social media platforms to reach your desired target audience. This can be achieved by using a variety of content such as images, text, videos, and any other content that motivates engagement and paid social ads.
Social media is used for multiple reasons but mostly it is used to stay in touch with current events and friends.
TIP: Don't use social media to sell your product. Social media is used for social, and not one consumer goes onto a social media platform looking for your brand.
Give enough value in return, and you will never struggle to sell a product.
Why Use Maze Digital Agency for your social media needs?
Social media marketing can help your business in multiple ways. We are not exaggerating when we say that if your business doesn't have a social media presence in today's age, it almost does not stand a chance to get noticed.
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We can help you to increase your brand awareness
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We can help you to improve on your inbound marketing efforts
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We can help you to increase your website traffic
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We will always aim to improve your conversions
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We can help you to improve your search engine rankings
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It is of utmost importance to create a brand identity and positive brand association
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We strive to improve your customer satisfaction
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We are cost-effective
Social media is not a one-size-fits-all solution. Every social media platform serves a different purpose and has a different audience. Finding your ideal platform will help you streamline your efforts and enable you to better target the right people for your business
After lockdown hit us in 2020, 72% of people report increasing their social media consumption. With that being said, brands started to rely on social media marketing even more during this time.
Let’s look at the top 5 most popular social media platforms.
How do I choose the right social media platform for my brand, you might ask?
This will all depend on aspects like your objectives, your branding, your brand’s location, the type of content you want to post, and many more. It can all seems very overwhelming at first, but that is where Maze Digital Agency comes in.
Your content should be valuable to your targeted audience. If your content is not engaging, it will be challenging to capture your consumer’s valuable attention.
How do you create valuable content, you might ask?
Well, the only way to know if the content is of any value is to know your audience by analyzing data, testing different types of content, and adapting your strategy to be effective every time.
Best Social Media Marketing Tips:
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Create infographics
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Make sure your content is interactive
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Content with images gets better engagement
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Create lists so that it’s easy to read
Maze Digital Agency can help you to achieve and create valuable content tailored to your brand’s specific needs.